Mr. Goodgy

Mr. Goodgy

Premium coffee company passionate about ethically sourced, small-batch roasted beans. We offer a curated selection of single-origin and expertly crafted blends, catering to discerning coffee lovers.
Task

Client need a comprehensive digital presence that reflects our brand's commitment to quality, conveys our unique story, and makes it incredibly easy for customers to discover and purchase our amazing coffee.

  • Strategy

    Brand Strategy, Design Strategy

  • Design

    Web Development, Mobile Development

  • Client

    Mr. Goodgy

  • Tags

    app, brand, design, mobile, site

Open Project
Strategy

Key requirements

Mobile App (iOS & Android):

Elegant, coffee-inspired design. Seamless coffee browsing and ordering (subscriptions too!). Customer loyalty program (rewards, special offers). Coffee education section (origins, brewing tips).

Website

Beautiful, immersive design showcasing our products. Our Story: Communicate our sourcing philosophy and roasting expertise. E-commerce Store: Intuitive product pages and secure checkout. Blog with coffee recipes, brewing guides, and company updates.

Branding

Logo development: Memorable, reflects our premium quality. Color palette and visual style guide (for packaging too). Brand voice: Warm, knowledgeable, slightly playful.

Usability

Making Mr. Goddgy unique

Capturing the Essence of Coffee: Translating the sensory experience of coffee into a digital and visual brand is a delicious challenge.

Balancing Sophistication with Accessibility: Appeal to coffee connoisseurs while remaining approachable to those newer to specialty coffee.

Strategy

Development

E-commerce Excellence: The ordering process must be flawless to build customer trust.

Standing Out in a Crowded Market: Differentiation is key. We’ll need to highlight Mr. Goodgy’s unique story and quality for online success.

Everything matters in the coffee experience. We sweat the small stuff, ensuring the ordering, the loyalty program, and the educational content all feel as delightful as Mr. Goodgy’s coffee itself.

Website & Branding
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designers and developers

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awards for digital innovation

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