EasyPark

EasyPark

EasyPark Group has a unique market coverage with presence in over 20 countries and more than 4,000 cities. The markets we are active in include Sweden, Norway, Denmark, Finland, Iceland, UK, US, Germany, France, Netherlands, Belgium, Spain, Italy, Switzerland, Austria, Portugal, Slovenia, Slovakia, Czech Republic, Australia, New Zealand, Lichtenstein and Hungary.
Task

Expand EasyPark's existing service to include parking garage integrations and a comprehensive parking dashboard for city management. This solution aims to improve parking efficiency, reduce traffic congestion, and provide valuable data insights for urban planners.

  • Strategy

    Brand Strategy, Design Strategy, App Strategy

  • Design

    Web Development, Mobile Development

  • Client

    EasyPark

  • Tags

    app, brand, design, mobile, site

Open Project
Strategy

Key requirements

Mobile App (iOS & Android):

Integrate with parking garages, displaying availability in real-time. Seamless booking and payment for garage parking within the app.

Website

Garage occupancy rates (historical and real-time). Revenue trends. Traffic flow patterns around parking facilities.

Usability

Making EasyPark unique

Predictive Analytics: Employ machine learning to forecast garage occupancy based on historical data, events, and time of day, helping users make informed choices.

Garage Partnerships: Build strong partnerships with garage operators to streamline technology integration and offer exclusive deals or bundled parking options.

Strategy

Development

Smart City Integration: Explore connections with traffic management systems and public transport data to offer multi-modal journey planning.

Dynamic Pricing: (Controversial, client-dependent) Implement dynamic pricing for garages during peak periods to incentivize usage at optimal times.

Proven Track Record: Highlight successful parking app projects or smart city solutions you’ve developed.

Data Analytics: Emphasize your team’s capabilities in data handling, visualization, and the ability to extract actionable insights for clients.

User-Centric Design: Underscore your commitment to intuitive interfaces for both drivers and city administrators.

Website & Mobile App Development
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designers and developers

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awards for digital innovation

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